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New cinemas

From cinemas for cinemas

Together into a new cinema era

CINFINITY is the cinema subscription model that connects cinemas and film fans. Our mission: to strengthen cinema culture, increase visitor numbers and support independent, owner-managed cinemas in particular.

Why Cinfinity?

The most important facts for cinemas

  • More visitors: The subscription motivates people to go to the movies more often - with a predicted increase in ticket sales of around 15 % from the third year onwards.
  • Fair remuneration: Your cinema receives a fee per CINFINITY visit, which is adjusted annually to maximize the economic benefit.
  • No costs: Participation in CINFINITY is free of charge and does not incur any additional expenses for your movie theater.
  • Individual support: CINFINITY offers personalized marketing materials, technical integration and targeted measures to optimally support your cinema.
  • New target groups: CINFINITY appeals above all to occasional and infrequent moviegoers and thus opens up new audiences.
Enquire now without obligation

CINFINITY at a glance

This is CINFITIY

Testimonial -
That's why we're taking part

All your questions about Cinfinity - Part 1

All your questions about Cinfinity - Part 2

Together into a new cinema era

With a fixed monthly price, subscribers can enjoy unlimited films in all participating cinemas.

From cinema operators
for cinemas

Founded by independent cinema operators who have been active in the industry for almost 40 years.

Cultural
Mission

We focus on cinemas in order to strengthen them as cultural meeting places.

Transparent
Billing

The remuneration is secured by a basic amount per visit, which increases with the number of subscriptions and participating cinemas.

Interested?

Do you run a movie theater and want to register? We would be delighted!
Write to us if you would like to be contacted by the CINFINITY team,
to obtain further information.

Enquire now without obligation

Frequently asked questions

CINFINITY strengthens cinemas through:

  • More visits to the movies: Subscribers go to the movies more often on average.
  • Stronger customer relationships: Cinema is once again becoming a regular part of everyday life and remains more in the minds of guests.
  • Additional sales: Subscription visits lead to additional tickets, especially for regularly booked accompanying persons.
  • Transparent remuneration: For every CINFINITY visit used, the cinema receives a comprehensible remuneration.

This is how the ticket booking works:

  • Booking in the app: Subscribers book their ticket directly in the CINFINITY app.
  • Cash register connection: The app accesses the movie theater's online ticketing system; the booking arrives regularly in the box office system.
  • Control at the movie theater: Surcharges, seating categories, special formats and local pricing logic remain with the respective cinema.
  • Accompanying tickets: Accompanying persons can be booked directly in the app at the regular price.

The results show:

  • Overall market: German cinemas recorded around 2.2 percent more visitors and around 6 percent revenue growth between 2024 and 2025.
  • CINFINITY partner cinemas: In the same period, our partner cinemas recorded visitor growth of around 7.1% and revenue growth of over 11%.
  • More regularity: CINFINITY makes cinema more of a recurring leisure choice.
  • More tickets: Subscription visits also lead to regularly booked accompanying tickets.

The app offers:

  • Simple booking: Tickets are booked directly in the app.
  • Safe to use: The booking is digitally validated and forgery-proof checked at the entrance.
  • Cash register connection: The booking is made via the movie theater's online ticketing in the box office system.
  • Accompanying tickets: Friends and family can be booked at the regular price.
  • Cross-cinema overview: Users can see participating cinemas and available films in one place.
  • Film history: Booked films remain traceable in the app.

CINFINITY stands for:

  • Founders from the industry: CINFINITY was founded by cinema operators Ralf Thomsen and Martin Turowski.
  • Team with cinema know-how: CINFINITY is backed by experience in cinema, market research, software development and marketing.
  • Infrastructure from the industry: CINFINITY was developed as a system from cinema practice for cinema practice.
  • Cross-cinema connection: CINFINITY connects cinemas and visitors without replacing the local role of individual cinemas.

For movie theaters:

  • Payment per visit: The cinema receives transparent remuneration for every CINFINITY visit used.
  • Billing according to use: The visits actually booked and used are billed.
  • Pricing remains with the cinema: Regular ticket prices, surcharges, special formats and local regulations remain the responsibility of the cinema.
  • Supplement instead of replacement: CINFINITY complements normal ticket sales and is not intended to replace them.

Accompanying tickets are an important effect:

  • Over 15 percent: The proportion of accompanying tickets at CINFINITY is currently over 15 percent.
  • Regular tickets: Accompanying persons do not book a subscription ticket, but a regular ticket at the normal price.
  • Joint visits to the movies: A subscription visit often turns into an evening at the movies with friends or family.
  • Additional range: Subscribers talk about their cinema visits and bring cinema into their personal environment.

Small and medium-sized cinemas in particular benefit from this:

  • More visibility: The cinema appears in a cross-cinema app and can also be found outside its own channels.
  • More frequent visits: The subscription can motivate guests to go to the movies more regularly and spontaneously.
  • Local ties: Visitors are more closely tied to their movie theater and the local cinema experience.
  • Strengthening the cinema structure: CINFINITY supports the entire cinema structure, especially in rural areas.